Skincare and makeup products are important, and there are a lot of products on the market that can help you achieve healthy skin. However, with so many options available, it can be hard to know which ones are worth your money.

Facial and makeup products are one of the most popular skincare categories, and there are always new trends emerging. While some of these trends are worth your time and money, others are nothing more than hype.

pretty woman doing her skincare

We're here to share trendy and overly hyped makeup products that are more hype than substance. We'll also provide some alternative suggestions that will help you achieve similar results without spending a lot of money!

1. Face Serums

Face serums are a popular skin care product that is often hyped up by beauty bloggers and celebrities. While they can be beneficial for some skin types, they are not necessary for everyone. If you have dry skin, you may want to try a face serum to help hydrate your skin. However, if you have oily skin, you may find that face serums make your skin oily.

2. Designer Makeup Brushes

Designer makeup brushes are often hyped up as being worth the high price tag. However, there are many affordable makeup brushes that will work just as well as the designer ones. There is no need to spend a lot of money on makeup brushes when there are so many great options available at a fraction of the price.

3. Setting Powders

Setting powders are another popular makeup product that is often hyped up. While they can help to set your makeup and keep it in place, they are not necessary for everyone. If you have oily skin, you may want to try a setting powder to help control shine. However, if you have dry skin, you may find that setting powders make your skin look cakey and dry.

4. Bronzing Powders

Bronzing powders are a popular way to add a bit of colour to your skin. However, many bronzing powders are loaded with chemicals and can be harmful to your skin. If you want to add a bit of colour to your skin, you can try using a mineral powder instead. Mineral makeups are made with natural ingredients and are much better for your skin.

5. Foundation Primers

pretty woman putting on foundation on her skin

Foundation primers have recently become popular, however, they are not always needed. Depending on your skin type the right foundation primer might not even be out there for you. Therefore, applying foundation straight onto the face after your normal skincare routine might be best. For oily skin foundation primers can help control shine by reducing the oils present. If you have dry or combination skin primers might not have any benefit as they can add unnecessary layers to the skin.

6. BB Cream

BB cream is a type of foundation that has become increasingly popular in recent years. It is often marketed as skincare and a trendy makeup product in one, and it is promoted for its ability to hydrate and perfect the skin.

While BB cream can be a good option for some people, it is not a miracle product. In most cases, it provides similar coverage to a light foundation or tinted moisturizer. If you are looking for a skincare and makeup product in one, you may be better off investing in a good quality foundation with built-in skincare benefits.

Our mineral foundation provides a lightweight but easily buildable full coverage finish. Contains naturally sourced ingredients for your face and pores to be free of harmful additives, fragrances and oils.

7. CC Cream

CC cream is similar to BB cream, but it is usually lighter in texture and provides less coverage. Like BB cream, CC cream is often promoted as a skincare and makeup product in one.

However, CC cream generally provides even less coverage than BB cream. If you are looking for a light foundation or tinted moisturizer, there are better options available.

8. Contouring Kits

Contouring is a technique that has been used by makeup artists for decades. It involves using darker and lighter shades of makeup to create the illusion of depth and dimension on the face.

In recent years, contouring kits have become extremely popular, and they are now widely available at drugstores and beauty retailers. While these kits can be helpful if you want to learn how to contour your face, they are not necessary.

If you want to contour your face, you can use any foundation or powder that is two shades darker or lighter than your skin tone. You can also use bronzer or blush to create the illusion of depth and dimension. There is no need to spend a lot of money on a contouring kit.

9. Highlighter

Highlighter is one of the trendy makeup that can be used to add shimmer and glow to the skin. It is often applied to the high points of the face, such as the cheekbones, brow bones, and cupid's bow.

While a highlighter can be a nice way to add some radiance to the skin, it is not a necessary product. If you want to add some shimmer to your skin, you can use a luminous foundation or tinted moisturizer. You can also use a highlighting powder or bronzer.

10. Lip Plumper

Lip plumpers are another popular makeup product that is often hyped up. Lip plumpers work by temporarily swelling the lips, giving them a fuller appearance.

While lip plumpers can give you fuller-looking lips, they are not a long-term solution. Lip plumpers can also be very drying and can cause irritation. If you want to achieve fuller-looking lips, you are better off using a lip primer or lip liner.


These are just a few of the many makeup products that are more hype than substance by social media, celebrities, and even dermatologists. However, upon closer inspection, many of these facial products are not as effective or safe as they claim to be. In fact, some of them can even cause skin irritation, damage, or pollute the environment.

When shopping for makeup products, it is important to do your research and read reviews. Don't waste your money on hyped-up products that don't live up to the hype. Try some of our alternative suggestions instead! Don't just blindly follow the latest trends – remember that your skin is precious, so treat it with care!